A Profitable Question for Photographers
By MarthaKeeping your name, photography work and availability in front of people (potential customers) is desirable for all photographers, professionals and amateurs. It is particularly critical if you are looking to be hired for your photography services.
Asking the appropriate people whether I can shoot their dog has proven to be one of the most successful marketing strategies for Brisbane portrait photography business.
Developing innovative methods to get your photography work “in front of people” is a necessary thing. Sometimes, there is a very thin line between “innovative/creative and annoying.” Asking people if I can photograph their dogs has proven to be a very innovative and effective method to find new Brisbane corporate photography customers. I have tested other questions and have found varying degrees of success. Walking up to complete strangers and asking if you can take their picture might prove challenging by itself. However, asking a person with a dog if you are able to take their pet’s picture is the perfect conversation starter.
Most of the pet owners that I ask grant my request. The few that don’t, just don not feel up to taking a picture themselves. If people ask what the purpose of the picture is I tell them that I’m a photographer and I am building my portfolio.
Sometimes, they ask how they are able to get a copy of the photo or see the portfolio. I give them a business card that includes a web site address with easy-to-follow instructions to view the photos.With such services, I simply upload the images to the web site provided and set the prices for the pictures. As a rule, I price the snapshots very low. That way, they are able to purchase good shots very inexpensively. They remember the moments and they remember me.
The snapshots aren’t Brisbane wedding photography services that I’m marketing or that I’m trying to make a large profit. Portrait photography is the photography niche that I promote with this method of marketing. Some of the customers view the snapshots online and order the low-priced photos. Others call and inquire about other photography services – usually pet portraits. I am always capable of including a mention of the people portrait work I do.
